You may or may not already be familiar with the term “White Label.” Traditionally, it refers to a product that one company produced and another branded and marketed. The most common white-label products are those you will find on grocery store shelves. Many stores have their own brands, and instead of producing them, they find companies known for producing quality products and put their own label on them. This is a good analogy for white-label accounting.
Services can also be white-labeled. When you outsource your accounting needs to a white-label solution provider, you contract another accounting firm with years of experience to do most of your day-to-day work so you can focus on increasing your revenue and productivity.
But white-label accounting is not just about services. It can be difficult for some accounting firms to keep up with technology integration initiatives. CPAs and firms can embrace and leverage technology-driven accounting processes supplied by their white-label accounting provider to grow their firms.
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